So, we’re finally getting around to defending ourselves against those infantile Apple ads which, let’s be frank, contain a lot of half-truths and outright lies. However, they’ve gone unanswered and as Chris Matthews will tell you, if you leave a charge unanswered long enough, it becomes “truth”.
Here is our first “retort” to take back the argument over Microsoft products and what they will enable people to do. It follows on the Mojave Experiment, where unassuming folks were shown a “new” Microsoft OS code-named “Mojave” and asked to compare it against what they thought Vista was like. This was pretty smart as it showed how people have had their perceptions manipulated by Apple and others.
Forthwith: Bill Gates and Jerry Seinfeld at the Shoe Store – our attempt at re-connecting with our audience.
Video: Shoe Circus
What do you think? Is this as clever as Mojave? Does it set the stage for taking back our turf from Apple?
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